Professional practise, Evolution.

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Researching the history behind Dr.Martens made me think of this idea of evolution. Evolution means the changes that occur in a population over time. Overtime we have seen Dr.Martins evolve from a workman’s boots to a huge fashion statement worn by people who don’t necessarily want to follow the norm. The timeline of different types of people who have wore them over the years man me think of this worldwide recognised graphic of the evolution of man. I could use this graphic within my practise as inspiration to educate my audience of the ‘Evolution of Dr.Martens’. This could be presented in may mays such as a advertisement booklet, leaflet or even animation. These are ideas I need to explore further.

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